The Lead
A lookbook, structured like a front page.
The goal is simple: elevate the product story with sharp hierarchy, strict spacing, and a CTA that feels inevitable.
This redesign borrows from editorial layouts — image as evidence, typography as authority.
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Seasonal Drop
Primary CTA: Shop
Secondary CTA: Lookbook
Visual system: monochrome + accent
Lookbook
Images that carry the narrative.
The page uses an editorial rhythm: headline, supporting paragraph, then imagery — repeating in a predictable, premium cadence.
No gimmicks. Just clarity.
About
Brand credibility, instantly.
One image, one paragraph, one CTA. Keep the user moving.